Optimisation: How Google ranks mobile-friendly sites

Even small businesses that operate their own websites will have been incapable of ignoring the news that Google now takes mobile optimisation into account when ranking sites with its search algorithms. Image Credit This is a step taken in response to the rocketing number of smartphone and tablet users who browse almost exclusively from their … [Read more…]

Voice Over IP: What is It, and How Can it Improve Your Business?The traditional phone line is such a staple for communication in most businesses that it likely wouldn’t cross your mind to seek out an alternative – but with hosted telephony options becoming more and more prevalent, it’s becoming clear that you could save yourself a lot of money and hassle by switching. Is this a totally new concept to you? Then take a quick look at our guide to learn more. What is It, and How Can it Improve Your Business? What is Voice Over IP (VOIP)? VOIP stands for Voice Over Internet Protocol, and is essentially a means of voice communication transmitted online rather than over a standard telephone connection. The most well-known example of a VOIP provider is Skype, which allows you to make telephone calls and video calls over the internet. Essentially, you’re using the internet as your telephone, rather than a traditional landline! How is it good for business? There are a number of benefits to using VOIP communication internally, whether you’re a small team or a large company with several offices to connect. Less hardware, less management An in-house telephone system usually requires a lot of initial outlay – you need to set up a private branch exchange to connect your internal systems, as well as installing and maintaining your own hardware to keep the connection up and running. Hosted telephony systems deal with this for you – meaning you don’t need to find space for the equipment, or hire anybody to install and upgrade it for you. It’ll all be set up for you at the point of sale. Flexible If your business has people in different places – perhaps in different offices, or even working from home or on the road – a cloud-based telephony system like the one offered by InTechnology is a great alternative to company phones or a complicated connection system. Connection via a shared online space means that all your colleagues receive the same level of service and reliability, whether they’re in the office or travelling to meet a client. Easy to manage Just as you don’t need to hire anyone to maintain your equipment, you also won’t need specialists on hand when you want to make changes to the system. Your VOIP provider will handle it all for you, as well as making the appropriate security and hardware upgrades when necessary – so you can just log on and be ready to connect with your business in no time!

The traditional phone line is such a staple for communication in most businesses that it likely wouldn’t cross your mind to seek out an alternative – but with hosted telephony options becoming more and more prevalent, it’s becoming clear that you could save yourself a lot of money and hassle by switching. Is this a … [Read more…]

Five of the Best Video-Game Producers

The video-games industry has come a long way since the simple arcade games of the 70s and 80s. Now a it’s a billion-dollar industry, and annual sales of video games in 2012 were twice those of cinema tickets. Forbes has compiled a list of the ten most desirable video-game companies to work for. These companies … [Read more…]

Ten Awesome Examples of Online Marketing Success

Will it blend from Blend Tech Will it Blend is a series of videos in YouTube that features a clever way of proving Blend Tech’s claims for product quality. In the videos, you’ll see interesting characters that will stick to your head. As of December 2012, Blend Tech’s YouTube channels reached more than 200 million … [Read more…]

Recognizing When Online Marketing is Annoying

There are some advertisements out there that will make people leave a page with very real haste. For instance, if you remember the advertisements that notified users that they may “have won!” something, you have some idea of what’s being discussed. There’s an important thing to keep in mind about advertising online or anywhere else: … [Read more…]

Customer Service – The Newest Call Center Technologies

Call center technologies essentially are strategies, which are meant to cut down the investments made on time and money. Most of the call center technologies are now seeking to offer an effective solution in order for them to have a competitive merit over their counterparts. Let us now have a look at the top five … [Read more…]

Top Mobile Apple Apps for Productivity

New mobile applications are flooding the market everyday to make working on the move easier. Major mobile operators like Samsung, Blackberry are moving head to head with the Apple store in introducing new applications for their users.  Many of these mobile applications are free to download and use but some of them require to be … [Read more…]