HTML5 banner ad timelines and animation speeds

Designer using a drawing tablet and laptop with colour swatches and markers on the desk

HTML5 banner ad timelines and animation speeds Photo by Theme Photos on Unsplash There is a lot of misunderstanding when it comes to the use of animation in display advertising. People are under the impression that faster is better, but in reality it is easy to make an animation so fast that the user can’t … [Read more…]

How to Budget for a New Website

Hand-drawn website wireframe on paper with an orange pen resting on a desk

I find it helps to remember that a new website is a planned business cost. Know the Ballpark Figures A simple brochure website from a local Web Design Exeter company will cost anywhere between £500 / £2000 for the initial design and development. Adding an e-commerce solution, a booking system or other complex custom design … [Read more…]

How Web Designers Help Your Website Sell

Four people collaborating around a laptop on a table in a modern office

Your website is not just for show. It can be used to help you sell. Or even just to get people to contact you to contact you. Keep the Key Action Above the Fold Make the key action of your website the highest priority on the page and position the call(s) to action above the … [Read more…]

Why websites are scrambling for AI responsiveness

Magnifying glass resting near a grey laptop, suggesting online search

It’s official. AI is cannibalising the web that made it. As a result, businesses are scrambling to get noticed by AI search. These simple strategies can help you stop scrambling and start climbing the rankings. Create well-rounded content Google’s AI Overviews give customers detailed answers at a glance. But the click-through rate is only 30-50%. … [Read more…]

Top Website Trends for 2025

As technology continues to advance, website design in 2025 is set to prioritise user experience, accessibility, and innovation. From AI-powered interfaces to immersive visuals, businesses must adapt to stay ahead. Below are a few of the top website trends for 2025.

Different types of websites

Five colleagues gather around a laptop in a colourful office, pointing at the screen together

Websites can be created in a number of different ways, and the functionalities can vary depending on what the individual business needs. It is important that the functions of the website and the way that it is created and developed need to have the core needs of the business at its heart. Here are some … [Read more…]

Five easy ideas to create a free and complete website

Person typing on a silver MacBook laptop, a simple setup for starting a first website

This article is dedicated to those who want to create an Internet site (or blog) for free with maximum simplicity and without having any technical knowledge. Luck is on your side because today, the network offers dozens of online services (hosting platform + second-level domain), dedicated to the creation of free websites. Precisely because they … [Read more…]

Why your next website design needs to be content led

Image Credit Website design projects are filled with different tasks, creating new web pages and logos, refreshing social media pages and creating a marketing plan. All of these tasks are classed as high priority, and yet despite this, most web design companies overlook one of the most important parts of any web design project, the … [Read more…]